🔥 HOJICHA: THE JAPANESE TEA THAT WILL MAKE YOU FORGET COFFEE!

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A roasted green tea that changes everything

If you're a tea fan, or just curious to try new flavors, let me introduce you to Hojicha , this Japanese gem that's still too little known in Switzerland! A green tea... but not like the others .

💡 Roasted, ultra-smooth, low in caffeine, and downright comforting, Hojicha is the ultimate chill drink . So, settle in with your cup and find out why you'll love it!

What exactly is Hojicha?

Hojicha is roasted Japanese green tea . Unlike matcha or sencha, which are dried just after harvest, Hojicha is fired 🔥 (well, almost). It is heated to a high temperature, which gives it:

An ultra-gourmet taste with notes of hazelnut and caramel.
A stunning amber color (bye bye to the flashy green of matcha).
Virtually no caffeine (perfect for a chill night or if you want to avoid the coffee rush).

🎌 A little history (I promise, it's quick)!

Hojicha originated in Japan in the early 20th century. At the time, producers wanted to make the most of the leaves left over from Sencha production . While experimenting with roasting, they discovered a new flavor… and bam! Hojicha was born. Today, it's a staple in Japan, and it's starting to take off elsewhere.

🔥 Why is everyone crazy about Hojicha?

Wondering why you should choose Hojicha over another tea? Here are 3 good reasons to adopt it:

1️⃣ Are you sensitive to caffeine? Good news, with almost zero caffeine , you can drink it without the risk of spending the night counting sheep. 🐑
2️⃣ A sweet, roasted taste that's a change from classic green tea (no more bitterness!).
3️⃣ Super easy to prepare (no need to be a tea master, we explain everything just below).

🍵 How to prepare your Hojicha like a pro?

In classic infusion:
1️⃣ Heat your water to 80°C (no need to wait for it to cool down).
2️⃣ Put 2g of Hojicha (one teaspoon) in your cup.
3️⃣ Add the hot water.
4️⃣ Mix and enjoy this little treat!

💡 Want something even more indulgent? Try the Hojicha Latte , we'll explain how right after. 👇

🥛 HOJICHA LATTE: THE RECIPE THAT WILL CHANGE YOUR BREAKFASTS!

The Hojicha Latte is the secret of trendy coffee shops and frankly... it's a real treat! Smooth, creamy and slightly sweet, it's a perfect alternative to coffee .

🔥 The ultra simple recipe:

1️⃣ Prepare a well-concentrated Hojicha with 2 teaspoons for 100ml of hot water .
2️⃣ Froth 200ml of milk (cow, almond, oat… whatever you prefer!) .
3️⃣ Mix everything together, add a touch of honey or maple syrup.
4️⃣ Sip, sip… ! 😍

So, ready to taste?

Now that you know everything about Hojicha, all you have to do is try it! Trust us, after one cup, you'll never look at green tea the same way again.

👉 Discover our organic Hojicha here!


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