How to recognize quality matcha?

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Matcha , this popular powdered green tea, has conquered the whole world, including Switzerland. If you're wondering how to choose quality matcha, this guide is for you. Let's find out together how to distinguish the best matcha, whether organic or traditional.

Organic Quality: Why It’s Important?

Opting for organic matcha means choosing a tea grown without pesticides or chemical fertilizers. This cultivation method not only preserves the nutritional and taste qualities of the tea, but also contributes to a healthier environment. An organic matcha is distinguished by a richer flavor and a more complex aromatic profile. When purchasing, check the organic labels to ensure the quality and authenticity of the product.

Color: A Key Indicator of Quality

High quality matcha has an emerald green or bright green color. This intense color is the result of growing in shade, which increases the concentration of chlorophyll in the leaves. Be wary of yellowish or brownish matchas, signs of inferior quality or poor conservation.

Texture and Taste: The Secrets of Good Matcha

The texture of the matcha should be fine and silky. Quality matcha dissolves easily in water, without leaving lumps. In terms of taste, look for a balance between the characteristic bitterness of green tea and a natural sweetness. A good matcha should not be excessively bitter or astringent. It can also present umami notes, testifying to its richness in amino acids.

Purchase and Conservation

When purchasing matcha , choose reputable stores or specialized sites. Once home, store the matcha in an airtight container, away from light and humidity to preserve its freshness. Pay attention to the expiration date: fresh matcha has a limited shelf life.

To conclude

Choosing a quality matcha is not complicated once you know the key criteria. And for a guaranteed experience, don't forget to visit our online store. There you will find a selection of delicious, high-quality matchas, perfect to satisfy your taste buds. In Switzerland or elsewhere, we are your preferred destination for exceptional matcha.